Articles

Red Bull's Recipe for Success: Innovation, Strategy, Endurance
QBR Editor in Chief, Joshua Cristofoli looks to provide a breakdown on how Red Bull was able to gain market share and outperform legacy brands like Coca-Cola and Pepsi.

A Win-Win: Why Insurance Companies Rely on ESG Strategy
QBR Editor, Lauren MacDonald, looks to analyze the various factors driving the Insurance industry's reliance on environmental sustainability and how the industry will set the longevity of sustainable strategies to come.

Demystifying the Middle Eastern Venture Landscape
This editorial, from Editor Petar Mijacevic, provides a breakdown on how Western investors have underallocated investments to the Middle East according to asset allocation models, and how shifts in its business environment, powerful sovereign wealth funds, and long-term investment catalysts may transform the region into a tech powerhouse.

Deconstructing the 10-K: Part I of II
An entry-level probe into corporate & financial statement analysis, specifically the Form 10-K.

From Rags to Riches: The Story of China’s “Miracle” Economic Growth
An exploration of China's ascension from rags to riches by dissecting its unprecedented economic evolution and the vital role that the country now holds both presently and in the foreseeable future, as it continues to influence the global economic landscape.

Locked Out: The Crisis of Unaffordable Housing for Young Canadians
Explore potential avenues to understanding the housing crisis, its far-reaching consequences on the lives of young individuals, and explore potential avenues to weather the storm.

The Clean Network: The Tech War's Winning Hand
Following years of uncoordinated U.S. government attempts to curb data security risks from foreign actors, the Clean Network was formed in May 2020. The initiative’s subsequent global campaign came in quick succession as U.S. Undersecretary of State to the Trump Administration, Keith Krach, was under pressure to stop Huawei — China’s prized technology giant — and its seemingly inevitable market domination of fifth-generation (5G) cellular network infrastructure. But what is the Clean Network, and why is it one of the largest accomplishments of recent U.S. politics?

Don’t Shoot The Messenger: The Faults and Fortune of ChatGPT
Rather than pitting the two against each other and assuming their differences negates the existence of the other — work generated by humans and machine learning algorithms can form a relationship of mutualism as we adapt to the next paradigm shift of our times.

Dream Big, Live Small: Moving Away from Traditional Housing
Although the dream of home ownership is quickly spiralling out of reach for many hardworking Canadians, there may finally be some light at the end of the tunnel. Through further innovation, advancement, and awareness, modular and boxed housing alternatives have the potential to achieve widespread social acceptance and shape the way future generations live.

Four Day Work Weeks: Yay or Nay?
The four-day work week presents various benefits. However, many counties and companies still follow a five-day work week due to the worry of less output from employees, because of losing a whole day. But, from many experiments and studies, that theory has been deemed flawed. Even with evidence, is there a more in-depth reason why companies are not transitioning to a four-day week, or are they just falling behind in this fast-paced world?